Stop me if you’ve heard this one before…
Having read countless articles, sought endless expert advice and heard numerous success stories of how people have built unimaginable wealth on the Internet using the power of opt-in lists, you finally decide to have one of your own. Presuming you know everything there is to know about opt-in lists you follow all the advice to the Tee. And you fail to make even a single dime.
In fact, you’re leaking money, fast. A bit here whan you hired writers to help out with your articles, a bit there on advertising, and an even larger chunk on the latest can’t-possibly-fail traffic generating scam. Perhaps your list even got quite big. But only a tiny percentage actually converts to sales.
Which ever way you look at it, you’ve failed to make a profit, and after a few months of desperately peering at your statistics and sales figures, you come to the conclusion that your dreams of Internet wealthbuilding are over.
You ask yourself what could possibly have gone wrong. You wonder why others have succeeded where you have failed. You begin to think you were too hasty, diving straight in like that. You begin to doubt the validity of your product, or worse, your own ability.
Have similar thoughts ever crossed your mind?
All is not lost, however - don’t forget that just because you emailed people on your list does not mean they’ll buy instantly. As an Internet marketer, you need a bit of patience!
If you’ve already started an opt-in list and think you failed, or even if you’re just starting out, here are three quick and easy steps that you should try and follow:
1) Make sure your product or service is one that people really want.
And learn all about your product. Many people forget this vital element of their affiliate business. Do they really think their subscribers are going to buy something they haven’t bothered to learn about themselves? Not very likely. Your knowledge and belief about your product, or lack of it, is transferred onto your customers. Time spent researching your product thoroughly is time spent wisely.
2) Join forums. Providing expert advice and recommendations will build an aura of trust around you. You could then build a base around other forum users, inviting them to join your opt-in list. Friends make good customers. Placing a link to your site on your forum posts will enable them to see what your business is all about. They’ll begin to believe in you and your products. Writing and submitting articles and posting blogs will further increase your credibility as well as building more potential subscribers and customers.
3) Make friends with other opt-in list users (forums are an invaluable tool here, too). Let them mentor you - someone who has already launched a successful opt-in list will be able to tell you what to do and what not to do, They can steer you clear of potential pitfalls and mistakes to avoid, because they have gone through it themselves. Experience is the best teacher, and there is nothing better than learning from the mistakes of others!
It takes great preparation and effort to build a profitable opt-in list - it doesn’t happen overnight. Opt-in lists have to be built from scratch and, once built, take some maintenance. Always keep yours organized and manageable. But use it to Keep your subscribers happy and they’ll be willing to buy from you time and time again. Build Your list, and you are on the road to building Internet wealth!





